Job Responsibilities:
🔹 SEO Optimization:
Conduct keyword research & implement SEO strategies.
Optimize website content (on-page & off-page SEO).
Monitor & analyze SEO performance using tools like Google Analytics & SEMrush.
Perform competitor analysis & suggest improvements.
Implement technical SEO enhancements (site speed, mobile optimization).
🔹 Content Marketing:
Create SEO-optimized content (blogs, product descriptions, social media).
Collaborate with design & development teams for engaging content.
Maintain brand consistency across digital platforms.
Stay updated with e-commerce trends for high-converting content.
🔹 E-commerce Optimization:
Optimize product listings for better visibility & sales.
Improve conversion rates & user experience.
Monitor website traffic & customer behavior for insights.
🔹 Social Media Marketing:
Assist in digital marketing campaigns (ads, social media).
Manage & optimize social media pages with SEO-driven content.
Track campaign performance & recommend data-driven improvements.
Requirements:
✔️ Bachelor’s degree in Marketing, Business, IT, or a related field.
✔️ At least 2 years of hands-on experience in SEO & Content Marketing.
✔️ Strong understanding of Google search algorithms, keyword research, and ranking factors.
✔️ Experience with SEO tools such as Google Analytics, Search Console, SEMrush, Ahrefs, etc.
✔️ Knowledge of e-commerce platforms like Shopify is a plus.
✔️ Prior experience working with USA or UK markets preferred.
✔️ Fluent in English; English medium education is a plus.
